LeGo WEar....

Lego wear is now everywhere. The toy we once s played with and used as a building tool is now a fashion statement. The new iconic retro brands possess strong currency right now. It hails not from the annals of fashion or apparel but from the world of toys. LEGO, the multi-colored building bricks that we all grew up with is still one of the top children’s toy brands. It is spontaneously transpiring into a credible street brand, adopted by Gen Y hipsters. It’s part of a bigger trend, which has seen other iconic mostly 80s brands such as Reebok. It is now used by Marc Jacob who used them on his S/S 2008 runway show.

This new accessory to fashion is one that I know too well. As a child of fashion i have been up to date with the Lego wear. It comes in different shapes and be put anywhere just like the phase with the buttons. Its another accessory I love and will definitely be caught wearing.